Generate sales
These ideas are a little different, but I know they work. Give them a try and see what results you create for your business:
Idea # 1 - A directory and send them to your list
I always associate with product catalogs, but not so. It reminded me very much that I would implement this strategy again! As service providers, it is very difficult to do if you consistently convert your knowledge into concrete "products" that basic services such as change management consulting.
If you develop your catalog, place it in a directory with a name, a description of the goods may be most useful, and a standard price or special charge. You can use your services in categories such as training, consulting, group coaching, etc.. If I use this idea a few years ago I got 3 results also implemented by:
- So did my customers know the full range of products and services that I could tell them. Not all customers are clear, all your offers.
- The way it was presented and the concept itself, my clients impressed. It strengthens my credibility, because it gives my marketing skills, the idea was new, the presentation was very professional, and the supply of goods and services was very important for my clients.
- He had acted as an invitation to help in the light of my clients, or to deal with a challenge in their company.
- The catalog value of $ 12,000 in sales almost immediately.
Try it out!
Reproduce Idea # 2 - As you may have made for only one client
This is known to use. Use what you have already done so, to provide additional results. Check the customer list and sales figures, and determine which projects or products / services you need delivered to a specific customer. Boxing this and offer it to all other customers who can benefit from it.
I always do it for granted. All my clients have similar business and the many challenges that are very similar, so what can I do for a benefit that could be easily applied to other well. Before a time when you said "yes" to a new job, without really knowing what to do! I am convinced that we are of course not, because we know that we all funds and resources we need.
Use one of these projects or seminars, or information and chunk it in order to create a generic version that anyone can use your other clients. Make sure you have a good value proposition - the "What's In It For Me" the other for your customers.
If there is something you do for a customer, always ask yourself if you could pack easily and offer the same services to others.
Idea # 3 - Ask the client's team members for recommendations & Introductions
When working with a group of people, a department, a group within a large company, your primary contact to the head of the group or the whole decision-makers and entrepreneurs.
But everything that they come into contact with or work directly with a project, for example, is a potential source for a guide or reference. Unless you have a good relationship and one each for the entire period that you work with is their business to know, this strategy can work really well. It may be to substantially increase the number of introductions or recommendations that you would otherwise get from the makers alone.
Everybody has friends, former colleagues, partners and other contacts who are in or for delivery to a very targeted market, you win the work. If you prefer, you can really specific about who can help you, check out the company and other business contacts that people can turn your customer relationships connected. (I do not think that Facebook is for this kind of specific businesses based connectivity. But if that is where your contacts are used.)
On many occasions I have had introductions by reference to potential new customers, not by policy makers in the business of my clients, but from one of the team members. This strategy can be very powerful - I assure you. Try try it too!
